Business Women's Leadership Group (BWLG)
When: Wednesday, February 15, 2023, 8am - 9:30am
Where: Chautauqua Community House, 301 Morning Glory Drive, Boulder, CO 80302
Fee: Free for Members, If you are not a member and would like to attend as our guest, please contact us at membership@boulderchamber.com
Advancing Your Professional Brand in the New Year
It is our first BWLG gathering of 2023, and what better way to start the year than coming together and taking an honest look at our own individual professional brand. How we present ourselves matters, and we want to make sure you have the resources you need to shine and put your best foot forward this new year.
Part I: Resume Workshop
In this mini-resume session, learn from our partners at Workforce Boulder County, how to transform your resume into a powerful career marketing tool. We’ll touch on how to create a resume that will:
- Engage & resonate with your target audience
- Clearly & effectively communicate your skills, strengths, and experiences
- Brand yourself as invaluable to your next employer
Are you leveraging the power of LinkedIn®? Over the last three years, an increasing number of professionals have turned to LinkedIn to do their due diligence before meeting someone (either virtually or in person). This puts you in a position to win or lose based on what they find on your profile and your activity on the network.
LinkedIn is an invaluable platform for networking, nurturing relationships and rocking your personal brand. Now is the time for you to explore what it means to create a robust, optimized, and engaging profile.
In this session, marketing professional Debra Jason presents a fun, game show program designed to help you transform your LinkedIn profile from mediocre to marvelous.
During this interactive session you’ll explore how to:
- Avoid seven of the most common (and costly) LinkedIn mistakes.
- Create a profile that is 40 times more likely to open doors to opportunities through LinkedIn.
- Receive 14-21 more profile views with one simple step.
- Initiate simple, engaging conversations and nurture prosperous relationships that lead to long-lasting success.
- Professional photographer Barbara Colombo from 11-11 Productions will be in attendance taking a complimentary professional headshot to the first 25 people that sign up the registration list the day of the event.
About Debra Jason
A direct response copywriter, operating her business The Write Direction for more than 34 years, Debra Jason works with you to write compelling marketing messages that captivate and convert your prospects into loyal raving fans. Author of Millionaire Marketing on a Shoestring Budget™, she speaks to organizations that want to fast forward their marketing skills so that they increase their visibility, nurture a steady stream of happy clients, and grow their businesses.
Marketing and writing with heart, not hype, Debra’s mission is to not only inspire you, but to empower you with cost-effective business-building strategies that help you connect with prospects, business affiliates and referral resources.
In addition to serving on the Board of the Boulder Chamber, she was co-founder of the Business Women’s Leadership Group, served as a Chamber Ambassador, Chair of the Chamber’s Small Business Support Council (which held the first Small Business Expo) and Brown Bag Lunch committee. She is a past recipient of the Boulder Chamber of Commerce’s “Small Business of the Year Award” and “Volunteer of the Year Award.”
From authors and business owners to speakers and real estate agents, Debra has guided hundreds of professionals in creating robust and optimized LinkedIn profiles that help them open the doors to receiving more opportunities on the network.
About BWLG
As one of the strongest and most active groups within the Boulder Chamber, Business Women's Leadership Group (BWLG) provides Boulder's community of business women with education, networking, leadership, and recognition through informative and professional programs. The BWLG also provides the committee for the Women Who Light the Community signature event. We invite you to join the to help you build your business and advance your career.
*The Chamber and Boulder Transportation Connections (BTC) encourage you to use sustainable transportation options to get to Chamber events! Learn more about transportation options in Boulder and how BTC can help employers encourage their employees to commute sustainably, on the website or by emailing us at info@bouldertc.org. Home - Boulder Transportation Connections. BTC promotes transportation choices that are efficient & sustainable and enhance the Boulder community as a great place to live, work, & play.
PHOTO/VIDEO RELEASE: By attending this event, photographs and videos of the event and individuals will be public and possibly used on future marketing for the Boulder Chamber and its associates.
NOTE: The opinions and information provided by Chamber event speakers are strictly those of the speakers. The Boulder Chamber does not necessarily endorse their opinions and has not independently verified the information presented.
Presenting Sponsor
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